Opportunities to Find Your Starting Point
Updated: June 7, 2021
By Ginger S. Myers

Mastering Marketing

Opportunities to Find Your Starting Point

“You can’t solve your marketing problem tomorrow by simply repeating what you did yesterday.”   - Seth Godin

I get lots of questions about how to market food and farm products but, the question that always seems to linger unsaid is “How do I get started?” Whether it’s launching an enterprise,  getting the training needed to become a successful food entrepreneur, putting together a multi-component marketing plan, or just deciding what to produce, we all seem to struggle with a “starting point”. When tackling a venture of any kind, “we just don’t know, what we don’t know.”


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Mastering Marketing is produced by Ginger S. Myers and is published periodically containing important seasonal marketing information.

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