University of Maryland Extension

farmers market

Don’t Eat a Third Hand Tomato; Come to the Farmers’ Market

Farmer selling produce (tomatoes, beans, cabbage) at a Farmers' Market
Mastering Marketing - Special Edition 2020 STOP! Before you take another bite, you might want to consider that your food choices have a much bigger impact than you could ever imagine. Nothing beats the flavor of field-ripened Maryland tomatoes harvested at the height of their ruby blush. These...

Buying Local? Here’s What is in Season and When

Buying Local? Here’s what is in Season and When The impact of COVID-19 has had a significant effect on the agriculture industry and consumers alike. One major change is a surge in demand for local farm products. Consumers are finding it increasingly more difficult to find select products in stock...

How to accept SNAP/EBT and WIC payments as a farmer

How to accept SNAP/EBT and WIC Neith Little, UMD Extension, Urban Agriculture Extension Agent Acknowledgements: Thank you to Ginger Myers, Good Dog Farm, AgriHood Baltimore, Weida Stoecker (MDA), and others for talking with me about EBT and WIC. 4/22/2020 With increased direct-to-customer sales,...

Postponed-REVERSING THE DOWNWARD TRENDS FOR FARMERS MARKETS

Tuesday, Mar. 31, 2020 - 9:00am to 2:30pm
Maryland Agricultural Research Center
Due to the evolving outbreak of the Coronavirus (COVID-19). The workshop "Reversing the Downward Trends for Farmers Markets" is postponed to a later date. Reversing the Downward Trends for Farmers Market-Adapting Farmers Markets to Match Consumer Trends-What Vendors and Market Masters Need to Know...

Pick Me! Pick Me!

hands raised
Mastering Marketing - May 2019 You have a quality product. You’ve identified your target customers and crafted your promotional materials for that audience. But, consumers have so many buying outlets and product options, how can you convince them to them to choose yours? It’s a crowded marketplace...

To Be or Not to Be a Farmers Market Vendor-Is That Your Question?

Farmers Market, Photo by: pixabay.com
Mastering Marketing - January 2019 My apologies to William Shakespeare for mangling the opening phrase of a soliloquy spoken by Prince Hamlet in Shakespeare’s play by the same name. But, as producers start drawing up their marketing plans for 2019, market vendors are questioning whether sales from...

Packaging That Sells

Packaging Diagram
Mastering Marketing - July 2018 Packaging is more than just a way to get your product from A to B — it’s also an incredibly valuable customer touchpoint. In today’s age of “Social Media” moments and You Tube videos, your product packaging is an additional way to get extra marketing mileage for your...

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