University of Maryland Extension

Marketing

Below are several links to Agricultural Marketing resources offered by University of Maryland Extension:

Ag Marketing Website

The Agriculture Marketing Program’s mission is to assist individuals with marketing plans, develop profitable, sustainable marketing opportunities, and work in coordination with other supporting agencies to enhance Maryland’s agricultural economy.  The program is staffed by Ginger S. Myers, Extension Marketing Specialist.  Valuable Ag Marketing resources for beginning farmer include Marketing 101 and Market Outlets and Tools.

Marketing 101 - Beginning Farmer Success YouTube Channel

In this presentation, Ginger S. Myers, University of Maryland Extension Agricultural Marketing Specialist, shares the nuts & bolts of marketing for beginning farmers including:

  • Mapping the Marketing Process
  • Promotional Components for Implementing Different Strategies
  • Marketing Materials, Communications, and Collaterals

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