University of Maryland Extension

advertising

The Maryland 4-H Foundation needs your support! Please put your advertising dollars to good use and reserve space in the October 6th special 4-H in Action supplement to the the Delmarva Farmer. The...

When Can You Call a Product "Local"

Photo by Edwin Remsberg We have all seen products advertised as locally grown or locally raised at farmers markets and on menus of all manner of restaurants. But when can the term local be used, and what does it mean? Is a Delaware watermelon local or must a product advertised in Maryland as...

When Advertising is a Waste of Resources

Ag Marketing News Update Beware of “pouring money down the advertising hole!” Tailor your advertising and promotions to your current and prospective customers. Evaluate the results so you don’t keep spending money on ads or promotional campaigns that aren’t working. Ask your customers where they...
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