University of Maryland Extension

Food For Profit Training

When: 
Thursday, Nov. 16, 2017 - 9:00am to 4:00pm
Where: 
Prince George's Soil Conservation District
Address: 
5301 Race Track Rd
Upper Marlboro, MD 20772
United States
Event Type: 
Presenter: 
University of Maryland Extension and Partners
Description/Notes: 

Have you ever been told that your favorite homemade bread, or salsa, is “good enough to sell?” Do you have additional fruit or vegetables from your farm or home garden that you would like to make into a commercial product? 

Food for Profit is a one-day workshop designed to help you work through the maze of local and state regulations, food safety issues, and business management concepts that all must be considered in setting up a commercial food business.  The course will be held at the Prince George’s Soil Conservation District, 5301 Race Track Rd, Upper Marlboro, MD 20772 on Thursday, November 16, 2017 from 9:00 a.m. to 4:30 p.m.  This session of Penn State Extension’s popular course has been specifically adapted to Maryland’s food production regulations, food entrepreneurial resources, and marketing opportunities.


How Can Food for Profit Help Me?

Food for Profit will take you step-by-step through the entrepreneurial process.  It will provide you with the information and skills to assess if your idea will be something that will sell at a profit.  Conducting a feasibility study (to see if yours is a good business idea), performing marketing research, and beginning to draft a business plan are a few of the concrete tools taught by certified instructors and business experts.  By attending this class, you can learn how to evaluate the opportunities on paper before you look for funding or take action (saving money and time).

 

Registration Information:

Food for Profit tuition is $45 per person which includes all materials and lunch. 

Registration is through the University of Maryland Extension Eventbrite on-line system here(link is external) or via snail mail using the registration form.  

Please make checks payable to: PGC EAC (Prince George’s County Extension Advisory Council)

Mail payment and registration form to:

University of Maryland Extension
Prince George’s County
Attention: Norma Fitzhugh
6707 Groveton Drive
Clinton, MD 20735

Registration deadline - Monday, October 30, 2017

Questions?: Contact Kim Rush Lynch at kimrush@umd.edu or 301.868.8780.


Agenda Topics:

Guiding food entrepreneurs through the initial steps to start a business, this class combines 
educational presentations, guest speakers and a highly interactive learning environment to address:

  • Welcome & Introductions
  • Rewards and Challenges of Food Business
    The challenges and advantages of owning a food related business.
  • Legally Speaking
    Learn the role that DHMH will have in your venture—a chance to talk about licensure and the inspection process.
  • Safe Food Handling
    How extra attention paid at a few specific points in your operation will save time for you, and improve the quality of your product.
  • Developing a Game Plan 
    A business idea must be doable, marketable, and profitable. Your business plan will provide a forecast about the feasibility of your venture.
  • Start-up Support
    Business resources
  • Niche Marketing (Finding a Niche) 
    Learn to accurately target your first and best customer; using the four P’s of price, product, placement, and promotion.
  • Packaging your Product 
    How to package, selecting functional containers that are pleasing to the consumer eye. Food labeling requirements are also covered.
  • Pricing your Product 
    A discussion of good pricing formulas and strategies—and a chance to practice using the tools that ensure the price that you arrive at is right!
  • Share Your Next Steps! & General Questions (a short participant survey)

Material included in this course is based upon work supported by USDA’s Risk Management Agency, Co-operative Partnership Agreements, Entrepreneurial Farm Management Strategies for Women Farmers and New and Beginning Producers

The University of Maryland Extension programs are open to all and will not discriminate against anyone because of race, age, sex, color, sexual orientation, physical or mental disability, religion, ancestry, or national origin, marital status, genetic information, or political affiliation, or gender identity and expression. 
Los programas del Colegio de Agricultura y Recursos Naturales de la Universidad de Maryland están abiertos a todos y no discriminará contra nadie debido a raza, edad, sexo, color, orientación sexual, discapacidad física o mental, religión, descendencia, origen nacional, estatus matrimonial, información genética, afiliación política, o identificación y expresión de género.
Cost: 
$45
Contact: 
Kim Rush Lynch
Contact Email: 
kimrush@umd.edu
Contact Phone: 
301.868.8780
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