University of Maryland Extension

Marketing 101

Ag Marketing 101 is now available on Issuu© a user friendly platform for reading online, especially on tablets. This publication is also available in a downloadable format - see below...

DOWNLOADABLE PUBLICATION FORMAT
Ag Marketing 101 (November 2014) pdf

 

DOWNLOADABLE PUBLICATION IN SECTIONS

 

FORMAT

What is Marketing (Page 4-5) pdf
Defining a Market (Page 6) pdf
Market Research (Page 7) pdf
Marketing Mix - The 4Ps and the 4Cs (Page 8-9) pdf
Writing a Marketing Plan (Page 10-11) pdf
Marketing Plan Outline (Page 12) pdf
Marketing Stategies (Page 13) pdf
Test and Track (Page 14) pdf
Implementation (Page 15) pdf

 

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